Argos has just started a new gift experience service that offers their customers the chance to go on some great trips and events. You can now book a place at a parachute jump, or go driving in a sports car at a race track. These experiences start from as little as £5 and go up to over £300 for the top ones. This idea is not new at all, and many companies have specialised in this for many years. However, argos online have a huge existing customer base, and regular shoppers will be offered discounts on these trips to entice them.
They make an easy gift selection for friends and family, and argos already has the trust and reputation to make this a successful venture. Their prices are also much cheaper than the rest, so we should see a big rise in this operation.